Global Nutella Price Ranking

How do prices vary around the globe?

This global ranking compares Nutella prices across countries using a standardized metric: EUR per 100 grams (EUR/100g). By normalizing prices this way, we make it easy to compare jars of different sizes and currencies on a like-for-like basis.

Whether you are a traveler, a curious foodie, or just someone who loves Nutella, this ranking gives a clear snapshot of how prices vary worldwide.

Each country shows the statistic its evidence supports: a single observation is reported as itself, a small sample as a preliminary average, and a large sample as a median.

  • EUR/100g: Core metric: local prices are converted to euros and normalized by package size, so values are directly comparable.
  • Observations: How many eligible observations sit behind the figure. The confidence badge next to each country turns that count, its sources and its age into one rule-based level.
  • Latest update: The date of the most recent observation. Past 18 months a country is marked out of date; past 48 months it moves to the historical archive.

Inside each country, you can inspect every observation, including:

  • Product size (e.g. 200g, 750g)
  • Local price and converted EUR value
  • Calculated EUR/100g value
  • Date of collection
  • Data source

What this ranking shows

Prices can vary dramatically from country to country. Possible factors include import costs, local demand, taxes, and distribution — our dataset does not measure these variables directly.

  • Some countries rank near the top with premium pricing; there, Nutella may be positioned as more of a luxury item.
  • Others show surprisingly affordable prices; possible explanations include stronger local availability or lower logistics costs.

Inspired by real-world travel

This project takes inspiration from HumanSafari (Nicolò Balini), a travel creator known for exploring local supermarkets around the world. During his trips, he started casually tracking Nutella prices across countries, turning a simple curiosity into a global comparison.

The initial dataset comes directly from his videos and continues to grow with new contributions and updated observations.

Keep it fresh

This ranking is continuously updated with new data points from around the world. Prices change, currencies fluctuate, and new observations improve accuracy over time.

Use the sorting options to explore:

  • Most expensive
  • Cheapest
  • Recently updated

If you want to understand how values are normalized, read the data information or contribute a new price.

Latest verified observation

6.11 EUR/ 100g

  • 1 observation
  • Observed Nov 03, 2025

Latest verified observation

3.91 EUR/ 100g

  • 1 observation
  • Observed Dec 30, 2024Out of date

Latest verified observation

2.19 EUR/ 100g

  • 1 observation
  • Observed Jan 29, 2024Out of date

Latest verified observation

2.06 EUR/ 100g

  • 1 observation
  • Observed Nov 20, 2023Out of date

Preliminary average

2.05 EUR/ 100g

Range: 1.31 EUR 2.79 EUR

  • 2 observations
  • 1 observation date
  • Observed Jun 16, 2025

Latest verified observation

2.04 EUR/ 100g

  • 1 observation
  • Observed Jul 01, 2024Out of date

Preliminary average

1.87 EUR/ 100g

Range: 1.68 EUR 2.06 EUR

  • 2 observations
  • 1 observation date
  • Observed Mar 09, 2026

Latest verified observation

1.75 EUR/ 100g

  • 1 observation
  • Observed Sep 24, 2025

Latest verified observation

1.75 EUR/ 100g

  • 1 observation
  • Observed Sep 15, 2025

Latest verified observation

1.66 EUR/ 100g

  • 1 observation
  • Observed Sep 09, 2024Out of date

Latest verified observation

1.65 EUR/ 100g

  • 1 observation
  • Observed Aug 05, 2024Out of date

Preliminary average

1.58 EUR/ 100g

Range: 1.57 EUR 1.59 EUR

  • 2 observations
  • 1 observation date
  • Observed Jan 19, 2026

Latest verified observation

1.57 EUR/ 100g

  • 1 observation
  • Observed Jul 07, 2025

Preliminary average

1.47 EUR/ 100g

Range: 1.39 EUR 1.55 EUR

  • 2 observations
  • 2 observation dates
  • Aug 04, 2025 to Sep 04, 2025

Latest verified observation

1.44 EUR/ 100g

  • 1 observation
  • Observed Feb 09, 2026

Latest verified observation

1.38 EUR/ 100g

  • 1 observation
  • Observed Oct 27, 2025

Latest verified observation

1.27 EUR/ 100g

  • 1 observation
  • Observed May 14, 2026

Latest verified observation

1.24 EUR/ 100g

  • 1 observation
  • Observed Nov 25, 2024Out of date

Latest verified observation

1.23 EUR/ 100g

  • 1 observation
  • Observed Aug 14, 2023Out of date

Latest verified observation

1.23 EUR/ 100g

  • 1 observation
  • Observed Jan 26, 2026

Preliminary average

1.15 EUR/ 100g

Range: 1.00 EUR 1.29 EUR

  • 2 observations
  • 1 observation date
  • Observed Dec 15, 2025

Preliminary average

1.14 EUR/ 100g

Range: 1.05 EUR 1.26 EUR

  • 3 observations
  • 1 observation date
  • Observed Apr 01, 2024Out of date

Latest verified observation

1.10 EUR/ 100g

  • 1 observation
  • Observed Sep 07, 2026

Latest verified observation

1.05 EUR/ 100g

  • 1 observation
  • Observed Sep 01, 2026

Latest verified observation

1.03 EUR/ 100g

  • 1 observation
  • Observed Jan 02, 2023Out of date

Latest verified observation

0.97 EUR/ 100g

  • 1 observation
  • Observed Sep 08, 2026

Latest verified observation

0.94 EUR/ 100g

  • 1 observation
  • Observed Jun 16, 2026

Latest verified observation

0.74 EUR/ 100g

  • 1 observation
  • Observed Dec 29, 2025

Latest verified observation

0.55 EUR/ 100g

  • 1 observation
  • Observed Sep 24, 2025